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The #1 Mistake with Social Media Strategy

Writer's picture: Michaela JaycoxMichaela Jaycox

What is the biggest mistake with social media strategy? 🤯


Not using a strategy at all. 😳


Using social media without a strategy (or just hoping to achieve success on social media) is a huge WASTE OF TIME.


Results come from strategy. 👏🏻


✔️Strategy is built on content that builds relationships and establishes trust.


✔️Strategy is NOT a one-time thing. You much know how to review your content to see what is working and what isn’t working.


✔️Your strategy should constantly be changing and updating as you learn what works for your audience.


✔️Your strategy should also change as the platform updates, so you can use the updates to maximize your results.


🚫Posting more content (or less) without a strategy isn’t going to get you anywhere. You need a purpose for EACH and EVERY post.


🚫You can’t hire someone to create content and still not have a strategy. Hire someone who can help you with your strategy if you can’t determine what is best for you and your business.


You can build a strategy. 🙌🏼

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